About Blueprint Sports: Since 2021, Blueprint Sports Agency has raised and paid out over $100M to NCAA student-athletes through Name, Image, and Likeness (NIL). Blueprint Sports Agency simplifies the Wild West, which is today's college athletics, by offering an easy-to-use and comprehensive solution that sets the standard for NIL and commercial sports marketing. We are exceptional at raising commercial NIL funds, handling complex contracts for athletes, powering payments to athletes, and providing the data and solutions to manage your NIL budgets. By choosing Blueprint Sports, you're not just selecting a service provider; you're partnering with a leader in the NIL field, committed to empowering student-athletes and reshaping the future of college sports.
About One Maryland Collective: One Maryland Collective is the NIL collective that serves student-athletes at the University of Maryland. NIL opportunities allow student-athletes to engage with charitable causes and participate in business engagements, building their brands while making a positive impact. The collective connects fans, alumni, businesses, and charities with student-athletes while harnessing the power of the University of Maryland. Supporters can connect with teams through memberships, community events, and corporate sponsorships. NIL opportunities allow University of Maryland student-athletes to focus on representing their school at the highest level of college athletics and their education without worrying about additional expenses. One Maryland Collective connects these student-athletes with a wealth of opportunities to earn compensation while furthering their professional and personal development.
POSITION HIGHLIGHTS:
The Executive Director will be responsible for generating revenue on behalf of One Maryland at the University of Maryland. The person in this role will work on-site with the One Maryland staff and University of Maryland Athletics staff to pitch and close commercial NIL partnership agreements, develop, lead and execute specialty revenue concepts and revenue-driving events, and develop comprehensive revenue strategies to support One Maryland and incremental revenues for the athletic department.
DUTIES AND RESPONSIBILITIES:
Identify potential sponsors for the One Maryland Collective through networking with university stakeholders & business partners and researching local, regional & national companies
Partner with athletics department to develop and execute a revenue plan to meet and exceed revenue goals for Blueprint Sports and One Maryland at the University of Maryland
Manage profit and loss & budget reports to maintain and exceed EBITDA budget
Build and lead a growing team supportive of a growing NIL collective
Evaluate the success of the organization in reaching its goals
Prospect, meet and close a significant number of new and renewal high level NIL partnership deals.
Work with Blueprint Sports leadership and Maryland Athletics to create sales inventory, revenue projections and overall revenue strategy
Develop sales presentations for new NIL marketing partners by incorporating research, category dynamics and an understanding of partner’s marketing goals
Create sales proposals and draft/negotiate contracts with NIL sponsors
Develop key marketing objectives with clients thorough needs assessment and a collaborative sales process
Create NIL special event programming specially curated and custom programmed to drive revenues and NIL engagement
Entertain and cultivate sponsors in non-game related settings
Prepare end-of-year recaps for partners
Represent One Maryland, the University of Maryland, and Blueprint Sports in a professional manner
Research sports sponsorship and the NIL industry and stay current with relevant market trends and conditions
Build strong understanding of all Blueprint Sports business units and offerings in order to leverage new business areas, leads, and categories
Other job-related duties as assigned
QUALIFICATIONS:
The ideal candidate will possess the following characteristics, traits, and experience:
· Bachelor's degree from a four-year accredited college or university, Maryland alumni, and/or former student-athlete preferred but not required
· At least seven (7) years of experience in corporate sponsorship sales, sports marketing, marketing/advertising/influencer strategy, media/agency/radio/TV sales, talent representation or B2B sales
· Demonstrated understanding of Name, Image, and Likeness (NIL) as it relates to the collegiate athletics space preferred but not required
· Proven track record of quickly developing and maintaining strong and lasting relationships with relevant internal and external stakeholders
· Strong sales and presentation skills with the ability to follow up, negotiate, influence and close deals quickly
· Possess a conscientious attention to detail and excellent problem-solving skills
· Demonstrate a high level of integrity and honesty and has a reputation as the person who always does the right/fair thing
· Be proactive and self-motivated by a will to achieve results and win
· Must possess an entrepreneurial mindset
· Ability to thrive in a fast-paced environment and deliver high-level results
· Ability to work nights/weekends/sporting events and travel (<10%) as needed
· Demonstrated proficiency in Microsoft Office (Outlook, Teams, Word, Excel, PowerPoint) and Google Suite(s)
· Role is based in the One Maryland Collective offices located in College Park, MD
For more information, contact Daniel P. Rossetti at danr@blueprintsports.com
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